Pwc at Sibos 2026
I led the creative development and design of PwC’s experience at Sibos 2025 in Miami. From the initial concepts to the final execution, I helped shape a cohesive visual identity across multiple spaces, including the PwC Studio, PwC Club, and an exclusive evening event at the Bass Museum. My role covered spatial design, experiential storytelling, branding, environmental graphics, digital content, and creative direction throughout production. Working closely with our internal teams, clients, and production partners, I helped bring the experience to life, balancing bold creative ideas with functionality, brand consistency, and attention to detail.
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